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Tuesday
Jun152010

LinkMe-ShaLink launch logo image recognition mcommerce in Japan

From LinkMe Mobile:

Using LinkMe Mobile’s state-of-the-art image search technology through its Japanese brand ShaLink, customers in Japan can now purchase Proactiv products...through their cell phone. By downloading the ShaLink app to their mobile phones and snapping a picture of any logo they see on Proactiv products, in ACTIV! Magazine, or on television commercials, consumers can connect directly with the Proactiv line...

Tom Garofalo, Executive Vice President of Asia Pacific for LinkMe Mobile explains..."By combining print, TV and real world consumer touchpoints we allow customers to connect to and purchase products directly through their mobile phones using our image recognition technology – without requiring any kind of symbol or code."

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